By Jimmy Welch / Published February 2021
The year 2020 was a year most of us are happy to put behind us. However, the challenges in 2020 presented the opportunity for our industry to help combat the global pandemic by contributing expertise in cleaning, sanitation, and disinfection. Industry members have striven to protect their own workers and customers and to share the tools for doing the same with others.
The Cybersecurity and Infra-structure Security Agency (CISA) list of essential businesses includes many entities served by CETA manufacturers, distributors, and suppliers. The list ranges from chemical and critical manufacturing sectors to healthcare, agriculture, and transportation systems.
In response to the needs of essential businesses, our industry members have, in many instances, added new product offerings, such as disinfectants approved by the Environmental Protection Agency (EPA) and the misters/sprayers for their application.
The focus on cleaning and disinfection—from shopping carts and doors on frozen-food cabinets in grocery stores to high-contact areas in restaurants—has made members of CETA more visible. In turn, the visibility has strengthened the organization.
In 2021, CETA will continue to follow CETA’s strategic plan, which the board has approved and reviews each year. As opportunities arise like COVID-19, we meet and decide on how to refocus to address members’ needs.
We will continue to focus on the following:
PowerClean will ease into the Big Easy (New Orleans) September 8–11. This in-person event will be held just steps away from the Mercedes-Benz Superdome and minutes from the historic French Quarter and the Mississippi Riverfront for a much-anticipated chance to network and visit with our manufacturers and suppliers while educating our members.
Until we convene in the Pelican State, know that all CETA initiatives—benchmarking, standards (safety—THC 335H, performance—CPC-100, technical), distributor certification, CETA University, CETA Education Foundation—will continue. View and monitor developments by visiting our website at https://ceta.org/ frequently.
Become involved in CETA, your organization, any way you can and promote the organization to your industry peers. A strong and active membership that reflects our industry will ensure a long, vigorous future for CETA.