Published September 2019
Editor’s Note: The CETA Member Profile highlights either a new or a returning company to membership in CETA.
Hotsy Equipment Company was purchased by Bill Day in 1981 from the original Hotsy distributor. There were two employees—Linda Parson, who is still with the company today, and a service tech.
We began with the original location in Charleston, WV. Within a few years, a neighboring dealership north of us in Clarksburg, WV, was acquired. This began our primary growth model of expansion through acquisition. Of the nine locations we presently have, eight were a result of acquisition. Raleigh, NC, is the only location that was not acquired.
Bill Day (Owner) and Bryson Cox (VP of Operations)
The one piece of advice for our current customers is no advice at all! It is just simply a thank you. Thank you for providing Hotsy Equipment the ability to serve you. Thank you for helping to create a company that provides for almost 50 people and their families. Thank you for giving me a career and a lifetime of memories.
Do the right thing; take care of your people.
Our customers are the advantage. We have assembled a dedicated team of great support staff to service our local markets. We get to know our customer and they get to know us.
Like many other brick and mortar dealerships, we face future challenges adapting to online purchasing habits and trends.
Growth has somewhat been stagnated due to the tightening of the labor market. Finding qualified people in all aspects of our business has been a challenge.
I would consider our “Mastermind Group” our most important membership. Made up of approximately 12 distributors, it has been a key contributor to our success.
Do the right thing! This is what we have built our culture around. It has encapsulated our company culture, providing great customer service that has always kept us moving forward.
We give back to the community via miscellaneous donations.
We are on a plan for growth! We are constantly in the market to acquire dealerships of all sizes and product lines. We have purchased two dealerships over the last three years, and we have others that we are talking to now. We have developed a strong business model that brings strong established companies into our business and allows them to continue to flourish.